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	<title>Philly Design Blog &#187; quotes</title>
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		<title>Why We Design</title>
		<link>http://www.phillydesignblog.com/2009/05/why-we-design/</link>
		<comments>http://www.phillydesignblog.com/2009/05/why-we-design/#comments</comments>
		<pubDate>Tue, 12 May 2009 16:51:08 +0000</pubDate>
		<dc:creator>phillydesign</dc:creator>
				<category><![CDATA[philosophy]]></category>
		<category><![CDATA[quotes]]></category>

		<guid isPermaLink="false">http://www.phillydesignblog.com/?p=324</guid>
		<description><![CDATA[Just a poignant note on how designing is a privilege, and important at the same time, by John McWade, publisher of Before &#38; After Magazine.  He writes of a reader writing in from Haiti, a farmer-cum-desktop publisher, who says: “I am coming to believe that pleasing design needs no apology, even, if not especially, in [...]]]></description>
			<content:encoded><![CDATA[<p>Just a poignant note on how designing is a privilege, and important at the same time, by John McWade, publisher of <a href="http://www.bamagazine.com/">Before &amp; After Magazine</a>.  He writes of a reader writing in from Haiti, a farmer-cum-desktop publisher, who says:</p>
<blockquote><p>“I am coming to believe that pleasing design needs no apology, even, if not especially, in scientific publications. Our societies are now at the stage that a great number of us can not only appreciate the pleasures offered by good design, but almost demand that artistic expression be placed on the same level as informational expression. I’m not sure why, but it has much to do with why we are human.”</p></blockquote>
<p>And John notes:</p>
<blockquote><p>Such contrasts these are! Here is a reader, a farmer, who has worked 15 years in a nation where half the children are undernourished and 1 in 10 will die, 7 of 10 adults are illiterate, half the urban population has no access to safe water . . .</p>
<p>. . . pause here for a moment . . .</p>
<p>. . . writing to a magazine subtitled “How to design cool stuff”. . .</p>
<p>. . . inspired by what we do.</p>
<p>What accounts for this? How does design even exist in such an environment, much less inspire?</p>
<p>You might look again at what you do. You sit with a full tummy in your warm office at a blank screen with an ad to make, and you’re thinking, “Jeez, I have to come up with something original and clever and it better be soon.” That’s not how to think. As a designer you have a privilege, <em>one that others do not</em>. It is the privilege of making visible that which others can only imagine, feel or think. When you do this, you open a window through which your audience can <em>see, know</em> and <em>understand</em>.</p></blockquote>
<p>Full post <a href="http://www.mcwade.com/DesignTalk/2009/04/design-is-worthy-toil/">here</a>.</p>
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		<title>Good and Evil</title>
		<link>http://www.phillydesignblog.com/2009/04/good-and-evil/</link>
		<comments>http://www.phillydesignblog.com/2009/04/good-and-evil/#comments</comments>
		<pubDate>Wed, 22 Apr 2009 13:18:59 +0000</pubDate>
		<dc:creator>phillydesign</dc:creator>
				<category><![CDATA[Food Design]]></category>
		<category><![CDATA[quotes]]></category>

		<guid isPermaLink="false">http://www.phillydesignblog.com/?p=255</guid>
		<description><![CDATA[Sometimes, just sometimes, bits of wisdom find their way into fortune cookies.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.phillydesignblog.com/wp-content/uploads/2009/04/good_evil2.jpg"><img class="alignright size-medium wp-image-259" title="Good and Evil" src="http://www.phillydesignblog.com/wp-content/uploads/2009/04/good_evil2-300x63.jpg" alt="Good and Evil" width="300" height="63" /></a>Sometimes, just sometimes, bits of wisdom find their way into fortune cookies.</p>
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		<title>Ten Commandments</title>
		<link>http://www.phillydesignblog.com/2009/04/ten-commandments/</link>
		<comments>http://www.phillydesignblog.com/2009/04/ten-commandments/#comments</comments>
		<pubDate>Wed, 22 Apr 2009 13:08:22 +0000</pubDate>
		<dc:creator>phillydesign</dc:creator>
				<category><![CDATA[artists]]></category>
		<category><![CDATA[historical]]></category>
		<category><![CDATA[quotes]]></category>

		<guid isPermaLink="false">http://www.phillydesignblog.com/?p=229</guid>
		<description><![CDATA[&#8220;Weniger, aber besser.&#8221;  If I had gone to school for design, no doubt I  would have come across this famous quote from Dieter Rams, one of the most influential industrial designers of modern society. Alas,  it has taken me this long to discover his wonderfully succinct description of what is also my own design philosphy: &#8221;Less, but better.&#8221; [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.phillydesignblog.com/wp-content/uploads/2009/04/dieter-rams-001.jpg"><img class="alignright size-medium wp-image-247" title="Dieter Rams Photograph by Abisag Tüllmann" src="http://www.phillydesignblog.com/wp-content/uploads/2009/04/dieter-rams-001-300x300.jpg" alt="Dieter Rams Photograph by Abisag Tüllmann" width="300" height="300" /></a>&#8220;Weniger, aber besser.&#8221; </p>
<p>If I had gone to school for design, no doubt I  would have come across this famous quote from <a href="http://en.wikipedia.org/wiki/Dieter_Rams" target="_blank">Dieter Rams</a>, one of the most influential industrial designers of modern society. Alas,  it has taken me this long to discover his wonderfully succinct description of what is also my own design philosphy: &#8221;Less, but better.&#8221;</p>
<p><a href="http://www.vitsoe.com/en/gb/about/dieterrams" target="_blank">Dieter Rams</a>, as head of design at Braun from the early 60&#8242;s into the 90&#8242;s, created many of the iconic products of that era, including the record player, radio, calculator and juicer designs we are all completely familiar with today.</p>
<p>Johnathan Ive, designer at Apple, is a big Dieter Rams fan, and <a href="http://i.gizmodo.com/343641/1960s-braun-products-hold-the-secrets-to-apples-future" target="_blank">it has been pointed out</a> that many of Apple&#8217;s products, from their computers to iPods, draw from and are very similar to Rams&#8217; Braun objects. The <a href="http://blog.wired.com/gadgets/2007/07/iphones-design-.html" target="_blank">calculator in the iPhone </a>is almost a replica of the his famous Braun calculator.<span id="more-229"></span></p>
<p>In the 70&#8242;s or so, Rams began thinking about sustainable development. From Vitsoe&#8217;s website, for whom he designed furniture:</p>
<blockquote><p>Dieter Rams was becoming increasingly concerned by the state of the world around him – “an impenetrable confusion of forms, colours and noises.” Aware that he was a significant contributor to that world, he asked himself an important question: is my design good design?</p></blockquote>
<p>And so, his Ten Commandments for Good Design:<a href="http://www.phillydesignblog.com/wp-content/uploads/2009/04/iphone_braun2.jpg"><img class="alignright size-medium wp-image-251" title="iPhone Calculator" src="http://www.phillydesignblog.com/wp-content/uploads/2009/04/iphone_braun2-300x240.jpg" alt="iPhone Calculator" width="180" height="144" /></a></p>
<p>Good design is innovative.<br />
Good design makes a product useful.<br />
Good design is aesthetic.<br />
Good design helps a product to be understood.<br />
Good design is unobtrusive.<br />
Good design is honest.<br />
Good design is durable.<br />
Good design is thorough to the last detail.<br />
Good design is concerned with the environment.<br />
Good design is as little design as possible.</p>
<p>Each commandment has an explanatory blurb to go along with it, too. <a href="http://www.vitsoe.com/en/gb/about/gooddesign" target="_blank">Check it</a>. Live by it.</p>
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		<title>Residual Chance</title>
		<link>http://www.phillydesignblog.com/2009/04/residual-chance/</link>
		<comments>http://www.phillydesignblog.com/2009/04/residual-chance/#comments</comments>
		<pubDate>Thu, 02 Apr 2009 21:13:02 +0000</pubDate>
		<dc:creator>phillydesign</dc:creator>
				<category><![CDATA[philosophy]]></category>
		<category><![CDATA[quotes]]></category>
		<category><![CDATA[sports]]></category>

		<guid isPermaLink="false">http://www.phillydesignblog.com/?p=38</guid>
		<description><![CDATA[I was recently reminded of the saying, &#8220;Luck is the residue of design.&#8221;  This quote* was the title of a lecture given in the 1950&#8242;s by Branch Rickey, former Major League Baseball executive. He was most famous for initiating the integration of major league sports by signing Jackie Robinson to the Dodgers in 1947. I [...]]]></description>
			<content:encoded><![CDATA[<p>I was recently reminded of the saying, &#8220;Luck is the residue of design.&#8221;  This quote* was the title of a lecture given in the 1950&#8242;s by <a href="http://en.wikipedia.org/wiki/Branch_Rickey" target="_blank">Branch Rickey</a>, former Major League Baseball executive. He was most famous for initiating the integration of major league sports by signing Jackie Robinson to the Dodgers in 1947.</p>
<p>I am a believer in this saying. How to put the concept to use is another question.</p>
<p>One can pretty easily design to have bad luck. For example: get drunk at a bar and drive home while speeding. High chance of bad luck finding you, in one of a myriad of ways.</p>
<p>Good luck is not quite so easy to run into. We don&#8217;t know in advance what juxtapositions will be useful to us, and it&#8217;s certainly not only high-minded, &#8220;good angel&#8221; decisions that allow for fortunate chance meetings or ideas. </p>
<p>My current best  guess on how to design for good luck is to follow your own instincts. Make each decision your own, and make sure you are doing what you truly want to be doing, at every single moment over which you have control.</p>
<p>That way your residue trail will be something you can appreciate and be proud of.</p>
<p><em>*It seems the full title is actually &#8220;Luck is the Residue of Opportunity and Design,&#8221; which is a bit more obvious but less interesting.</em></p>
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